Zynga acquired the board and card games unit of Peak Games, a mobile gaming company based in Türkiye

ÜNLÜ & Co acted as the buy side advisor to Zynga in this transaction

Company
Peak Games
Transaction
Sector
Activity
Development of mobile games
Date
Country
Türkiye - USA

Peak Games, founded in Istanbul, Türkiye, is a mobile gaming company known for developing widely played games across global markets. The company developed popular board and card games such as Spades Plus, Gin Rummy Plus, and Okey Plus, which gained significant traction in the U.S. and global markets.

With this transaction, Zynga, a global leader in interactive entertainment, acquired Peak’s board and card games division for USD 100 mn. The acquisition aimed to strengthen Zynga’s position in the casual mobile games segment and increase its scale in the growing card-based gaming category.